Hotel Villa La Florangerie: in 6 months the Revbell RMS transformed their pricing management

Can you introduce yourself and your hotel?

My name is Laurianne Devaux. I work at the Hôtel Villa La Florangerie in Strasbourg. I am the assistant director. I started at the hotel as a housekeeper 7 years ago then moved into the role of front office manager. We are a 4★ hotel with a seasonal outdoor pool, a spa and breakfast service.

What challenges led you to invest in an RMS?

We decided last October to invest in an RMS like Revbell because our property has 31 rooms and suites but a small front desk team. We are a team of 4 including an apprentice, a front office supervisor and a receptionist. In terms of pricing and yield we tried to monitor rates on a daily basis but we had an issue with longer-term dates, we constantly had to update our rates. It was quite demanding, complicated and required us to be on the phone very often.

We therefore needed a tool that could alert us on long-term dates over 6 to 7 months, things we do not necessarily track on a daily basis. This is exactly what Revbell offers through its alerts which allows us to optimize our average rate. With 31 rooms it is important to have a solution that allows us to make small adjustments sometimes of just €5–10 and to set minimum stay restrictions.

Over the year and across 6 months this has allowed us to see that our investment in Revbell today is more than justified.

How did the onboarding phase go? What is your relationship with the team?

Regarding onboarding with Revbell I worked with Benjamin who is an Account Manager and it was really great, he supported me a lot throughout the setup. At the hotel we changed everything at the beginning of 2026 which allowed us to integrate Thaïs PMS and we also implemented Revbell at that time. We did not have much to do, we mainly provided the information and then everything was handled by the Revbell team. For us the onboarding was therefore easy.

As for my relationship with Benjamin when I need something I send him a text message, an email or I give him a call. This week we loaded our rates for 2027, it is so well designed, there are tables, we export, we import and everything is fast which saves us time.

How does the Revbell RMS fit into your daily routine?

It is a tool that is really easy to use even for someone who has never used an RMS before. I do not use it every day because I receive an email every morning that gives me the key information. If there is nothing urgent to handle or nothing important regarding my prices, occupancy rate or anything else I just review the information provided and file the email.

However once a week I go through my alerts. It is an artificial intelligence that provides me with recommendations and insights. 95% of the time the recommendation it gives is what we would have applied as humans regarding our prices, our minimum stay and the fact of closing certain OTAs.

What are your favorite features?

When using the Revbell RMS there are several views.

The one we use the most is reporting. It is very important for us as it allows us to see our figures at a glance. Then we have our open calendars which allow us to adjust our prices at any time when needed and also the alerts view. I would say this is the most important view for us because for dates 6 months ahead that we would not have reviewed it flags that we should pay attention, highlights when there is an event, shows when we have just received 5 to 10 bookings and indicates that there may be something to review.

Have you been able to measure the return on investment since implementing the RMS?

Thanks to Revbell we have saved a significant amount of time at the hotel which allows us to spend more time with our guests and more time on other tasks that cannot be handled by an AI or a software. We have gained around 3 hours per week at the front desk team level.

Any advice for those still hesitating to use the Revbell RMS?

If I had one piece of advice for those hesitating to try Revbell it would simply be to try it, you will make money, it is an investment but one that allows you to recover it very easily in a very short time.

What do you think about the integration of technologies in the hotel industry and future developments?

I think we should try all the new technologies available for hospitality to save time on tasks where we cannot be replaced, which means time with our guests. When you are a front office manager or an assistant manager in a hotel you also need to have time for each person at the front desk or in the rooms division.