Yelloh! Village
Yelloh! Village chose Revbell to train its teams in Revenue Management. A full day dedicated...
See moreDiscover the exclusive interview with Melany Navarro, Yield Director at Camping Paradis and Ushuaïa Village, about the successful implementation of the Revbell RMS for pricing management at their campsites.
90
campsites equipped with the Revbell RMS (Camping Paradis & Ushuaïa Village)
5
Revenue Managers use the Revbell RMS on a daily basis
I am Melany Navarro, Yield Director, responsible for all aspects related to marketing, pricing, and revenue management for the Camping Paradis and Ushuaïa Village brands.
We had heard about the partnerships Revbell had established in the camping sector, especially thanks to their Yield Management tool. So, we got in touch to explore collaboration possibilities and determine how they could support us in achieving our growth objectives.
Yield Management is a crucial element for our brands because we rely heavily on optimizing revenue and turnover for our campsites. Acquiring an RMS (Revenue Management System) was therefore a major priority for us.
What particularly caught our attention with Revbell was their ability to tailor their experience to our improvement needs. During the demonstration, some features required adjustments, and these adaptations were very well executed. That’s why we quickly switched to Revbell.
The learning phase went very smoothly, with several training sessions. We benefited from dedicated support from the Account Management team, who helped us especially with mapping and deployment. They are very attentive to our needs and ensure smooth and responsive communication.
In January 2023, we implemented Revbell for 26 of our campsites, which allowed us to manage their entire 2023 season. Following this successful trial period, we extended its use to all 90 Camping Paradis campsites, as well as our own campsites.
Currently, campsites don’t yet have direct access to the RMS, but this will soon change. Cannelle is assisting me with training to facilitate the rollout. Today, only the Yield team, composed of 5 yield managers, uses it daily. The integration is very positive, and new improvements are currently being developed.
What I particularly appreciate is the RMS’s ability to offer a macro-level overview combined with micro-level sensitivity, allowing an in-depth understanding of details while keeping the big picture in mind. This is essential for me and for management.
The tool has greatly helped us by reducing the analysis time for our yield managers. It’s more efficient, and data interpretation is easier. Although further developments are needed, we are very satisfied with the progress.
The tool can connect automatically to various PMSs, ensuring notable accuracy in data retrieval. We’ve been working with Septeo for 4 years, and the collaboration is smooth. Accurate data reporting secures our franchised campsites, which is essential to optimize their revenues.
We engaged Revbell on two aspects: campsite pricing (strategy and annual analysis) and investment in purchasing mobile homes. Their support was effective and beneficial, with consistent conclusions to optimize profitability.
We are delighted to have chosen Revbell. We feel heard and benefit from solid expertise. The teams are responsive and provide excellent advice, even during our reorganization with the integration of a new brand. Our joint projects are progressing well!
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